Saturday, June 26, 2010

Element of Purgatory (back page)

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The back page of the advertisement doesn't give me any great mysteries to explore, but I loved the detailed little drawings so I wanted to share them with all of you. The ad is small- only about 5 x 51/2 inches- and it struck me as unique not only for the photographs we looked at on day 1, but also in contrast to the other ads, this one has more graphics and less overly wordy descriptions. I wonder if this was a first attempt trying different advertising techniques.

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